Monday, April 5, 2010

Aveda raises funds for clean water

Aveda continues its support of clean water initiatives this month by raising funds for local projects. What began as a day of awareness in 1990 has grown into a month-long international effort, raising $14.2 million.

Did you know that 1 in 7 people lack access to clean water? The Aveda Institute of DC draws attention to this alarming statistic through an awareness campaign aptly during Earth Day month. The eco-friendly salon and retail chain is hosting store events to raise money for Potomac Conservancy. The Institute aims to raise $12,000.

Events (Gallery Place location, 7th Street NW)

April 14: $15 haircuts at 5:30 p.m., RSVP 202.824.1624

April 17: Belle Couleur Jewelry Trunk Show – handmade wire wrapped, pearl and beaded jewelry.

April 20: Special services only from 5:30-8:00 pm, RSVP required:
• $10 express facials,
• $10 shampoo blow-outs,
• $10 cuticle treatments and polish change with our new luxury vegan nail lacquers,
• Umbrellas for first 40 guests that come in.

May 1: Earth Day Fashion Show - $20 tickets; 7:30-10:00 p.m. featuring DC Fashion Week designers, drink specials, door prizes and a silent auction. Call Aveda for tickets, (202) 824 -1624.

The Potomac Conservancy aims to protect water quality through land protection and land use practices in the greater Washington area. On Saturday, April 10, the Conservancy will be hosting clean-up events at several sites throughout the watershed, including:

• The River Center at Lockhouse 8, Cabin John, MD
• Bear Branch Stream Valley, Adamstown, MD
• Fletcher’s Boathouse, Washington, DC
• Theodore Roosevelt Island, Washington, DC
• Tenfoot and Sharpshin Islands via Algonkian Regional Park, Sterling, VA

To volunteer, contact Deanna Tricarico, tricarico@potomac.org of (301) 608-1188 x204.