Wednesday, January 11, 2012

Happy New Year!

Happy New Year! Albeit a few weeks in, I hope 2012 is treating you kindly. I am still processing a very challenging 2011 beginning with the transition to boutique owner. I acquired CARBON boutique with the intent of bringing more eco-friendly fashions to the DC area. I jumped into the role wholeheartedly despite a steep learning curve, which led me to new discoveries about myself and my endurance. I garnered media attention for our local and eco-friendly designers, getting products placed in such esteem publications as the Washingtonian magazine, DC Modern Luxury, and Fashion Washington. I hosted events bi-monthly in an effort to promote our designers as well as introduce new and welcome back existing clients to the store. Sadly, my 115% attitude and effort succumbed to the weak economy. I closed the store on December 30th with a feeling of accomplishment, not defeat. I left a secure job (yes, My Signature Look is a devoted side business) to take a leap of faith. Absolutely, no regrets. I met a cadre of talented, creative professionals along the way in addition to supportive neighborhood shoppers. I still have plenty of shoes to unload so watch for us pop up at local stores and events to sell you our remaining stock.

My commitment to ethical fashion continues through My Signature Look. I will introduce you to emerging green designers and turn your attention to the fashion industry's efforts to reduce its impact on the environment and protect worker rights. I have a few projects swirling in my head to further demonstrate this commitment, so stay tuned! In the meantime, please consider us for helping you develop your eco-wardrobe and/or a more functional, figure-flattering, versatile style.

So what does 2012 bring? An enlightened (eco)fashion sense and commitment to tread a little bit lighter on earth. Peace and joy.

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